Solutions used:
Revenue Based Finance 
Summary
Industry: Digital Media
Solutions Used: Revenue-Based Finance to gain upfront access to future predictable digital platform revenues from Facebook, YouTube, Snapchat, TikTok, and Amazon.
Results: Secured a €2.5 million funding facility to scale operations, expand revenue streams, and support future acquisitions.
Discover how Financefair’s tailored funding solutions enabled Joe Media Group to scale operations, diversify revenue streams, and accelerate their acquisition strategy.
By accessing 20% of their annual recurring revenue (ARR) from digital advertising today, they also gained the ability to draw down additional funds as these revenues grow.
“In a rapidly evolving media landscape, having the right funding strategy is critical. Financefair’s non-dilutive funding has enabled us to scale while retaining full control over our vision and intellectual property. Traditional funding sources were simply not fit for purpose in terms of speed, commercial fit, or recognising the strength or value of our predictable recurring revenue streams.” – John Quinlan, CEO of JMG
The Customer
Joe Media Group (JMG), a leading brand, IP, and data-driven media company, partnered with Financefair to secure a €2.5 million non-dilutive scale funding facility. This tailored solution empowered JMG to accelerate growth, diversify revenue streams, and pursue an acquisition strategy—all while preserving equity and strategic control.
With traditional funding proving too slow and misaligned with their digital-first model, JMG partnered with Financefair for a faster, smarter and more flexible solution to scale their businesses.
Challenge & Solution
Joe Media Group needed growth capital to scale operations, diversify revenue streams, and pursue future acquisitions. Traditional funders were slow, too restrictive and did not have a mechanism for us to unlock funding from our strong and predictable recurring revenue streams.
Financefair provided a €2.5 million Revenue-Based Finance solution tailored to JMG’s needs. This flexible funding structure allowed JMG to:
✅ Leverage digital revenue streams from programmatic advertising and social media platforms.
✅ Increase business valuation by expanding into new revenue channels.
✅ Maintain full equity ownership while securing growth capital aligned with their strategy.
✅ Accelerate growth without restrictive financing terms.
Challenge & Solution
Joe Media Group needed growth capital to scale operations, diversify revenue streams, and pursue future acquisitions. Traditional funders were slow, too restrictive and did not have a mechanism for us to unlock funding from our strong and predictable recurring revenue streams.
Financefair provided a €2.5 million Revenue-Based Finance solution tailored to JMG’s needs. This flexible funding structure allowed JMG to:
✅ Leverage digital revenue streams from programmatic advertising and social media platforms.
✅ Increase business valuation by expanding into new revenue channels.
✅ Maintain full equity ownership while securing growth capital aligned with their strategy.
✅ Accelerate growth without restrictive financing terms.
The Impact
- Strategic Acquisitions: JMG successfully acquired multiple brands, expanding their portfolio and reinforcing their market position.
- Diversification into Live Events: Financefair’s funding supported the expansion of JMG’s digital IP into live events, including the widely popular JOE Pub Quiz, now set for a nationwide rollout across the UK and Ireland.
- Premium Subscription Model: The funding enabled the launch of a premium subscription model for PoliticsJOE, strengthening its ability to deliver trusted, independent journalism and meet the growing demand for high-quality political coverage.
The Impact
- Strategic Acquisitions: JMG successfully acquired multiple brands, expanding their portfolio and reinforcing their market position.
- Diversification into Live Events: Financefair’s funding supported the expansion of JMG’s digital IP into live events, including the widely popular JOE Pub Quiz, now set for a nationwide rollout across the UK and Ireland.
- Premium Subscription Model: The funding enabled the launch of a premium subscription model for PoliticsJOE, strengthening its ability to deliver trusted, independent journalism and meet the growing demand for high-quality political coverage.
Looking to Scale Like Joe Media Group?
Email info@financefair.com
or call the team on +35316632662
or call the team on +35316632662
Learn how Financefair’s tailored funding solutions can unlock your business’s scaling potential. Contact us today to get started.
Case Studies
Trusted by CEOs and CFOs with Real
Growth Stories
From Ireland to Global Markets: The Funding Behind Active Iron’s Expansion
How Solvotrin Therapeutics Funded the Global Rollout of Active Iron
Read more
B2B Services Renewables Scale Funding
How Astatine Scaled to €100M+ in Contracts Without Giving Up Equity
Discover how Astatine partnered with Financefair to fund large-scale energy infrastructure projects, bridging critical funding gaps and enabling rapid growth without dilution.
Read more
B2B Services Recurring Revenue SaaS Scale Funding
How Kappture Used ARR-Based Funding to Access €3M and Scale
Kappture had a growing ARR base and a high-potential frictionless SaaS product ready for rollout. By leveraging Revenue Based Finance, they secured up to €3M in non-dilutive funding, enabling the rollout of their frictionless technology across some of the largest stadium venues in the world.
Read moreOur Solutions
We have a range of innovative working capital solutions that help businesses manage their cashflow more effectively and grow faster.
